Anything Spring Will Bring
Subaru Canada’s 2020 Spring Retail Event.
Although trying to predict Canadian Spring weather is a gamble, it’s one you won’t need to take if you’re driving a fully-equipped 2020 Subaru Crosstrek or 2020 Subaru Forester.
NOTE: This campaign was planned to run throughout spring of 2020 with additional elements, but was pulled early due to COVID-19.
A Complete Gamble
Three different characters attempting to predict Spring’s weather, showcasing how unpredictable it really is.
The Wheel of Forecast
A metaphor for how unpredictable Spring weather is, adapted to :15 and :06 YouTube Pre-rolls.
The Mime
:15 YouTube pre-roll telling people to stay prepared for any weather condition.